Celeste Home Fashion

I was also responsible for the Visual Merchandising of all the CHF showrooms. Over the years I had been managing the VM of the showrooms across Pakistan. I also designed their sets and was responsible for the Art Direction of all the Photo-shoots. Photography and set design is one of my passions, I enjoyed and learned a lot at CHF, breaking barriers and keeping the type of Products and clientele I was catering to in mind.